The Founder
From the Ice at U of A
to the Data Room
I'm Stacey Phillips — a former University of Alberta hockey player who spent years competing and always wondered the same thing: what if I actually knew what to fix?
Coaches give feedback. Trainers give drills. But the data? The kind of precise, measurable insights that tell you exactly where your edges fail, where your stride loses power, where you're leaving time on the ice — that was never available to us as players. I had to guess, and so did my coaches.
I founded Ice Cold Analytics because I know firsthand what it feels like to work hard without the right information. As an authorized Drive Hockey distributor, I bring the same sensor technology used at the NHL combine level to minor hockey athletes across Alberta — at a price point that works for regular families.
This is the service I wish had existed when I was developing as a player.
